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Category: Blog

Multi-Brand vs Single-Brand Showroom: Where a Fashion Line Sells in New York

The multi-brand vs single-brand showroom question in fashion wholesale rarely arrives calmly. It arrives six weeks out from market, when

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Showroom vs Trade Show Booth: Which Drives More Orders?

Brands ask us the same thing every January and every July: showroom vs trade show booth, which one actually writes

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Casting Space for Minors in NYC: Permits, Hours and Setup

Booking casting space for minors in New York changes the shape of the day before anyone reads a line. Headcount

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Cold Reading Audition Tips for Your Next Casting

The hallway outside our 22nd floor room at 545 8th Ave starts backing up around 2:40 on a weekday afternoon.

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Union vs Non Union Casting: What Producers Should Know

The union vs non union casting decision is almost never made in a casting room. It gets made in a

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How to Calm Nerves Before an Audition: What Works in the Holding Room

The holding room tells you more about audition nerves than any article does. Twenty people on floor 22, one bench,

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What to Wear for Professional Headshots

Choosing an outfit for a professional headshot can be harder than choosing what to wear to work. A shirt or

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Seamless Paper vs Fabric Backdrop: Which Is Better for Photography?

Choosing between a seamless paper vs fabric backdrop can seem like a small equipment decision, but the material you use

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When Is It Time to Rent an Architecture Studio Space?

An architecture practice can start almost anywhere: a spare bedroom, a home office, a coworking desk, or even a coffee

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Showroom Space Checklist for First-Time Brands: What to Check Before You Book

Choosing a showroom for the first time can seem simple until you start planning where the collection will go, how

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